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PRIVACY POLICY

The privacy policy set forth below (the “Privacy Policy”) applies to online functions, facilities, products and services (the “Samsung Services”) directly provided by Samsung Electronics Co., Ltd. (including its affiliates, “Samsung,” “we” or “us”) on www.samsungvillage.com (the “Website”) for the Samsung Group. Samsung is committed to protecting the online privacy of visitors, users and customers of all of Samsung Services. The purpose of this Privacy Policy is to inform you about the types of information we gather about you when you visit or submit information to a Samsung Service, how we may use that information, and if and how we disclose it to third parties. This Privacy Policy does not apply to Personal Information that you provide directly to third parties whose services or content you access via a Samsung Service. You should check the applicable privacy policy of any third party service providers whose service or content you access.

To the extent permitted by law, Samsung does not represent or warrant that Samsung Services, or any part thereof, is appropriate or available for use in any specific jurisdiction. Those who choose to access Samsung Service do so on their own initiative and at their own risk, and are responsible for complying with all local laws, rules and regulations.

We may provide you with an opportunity to give your consent to the terms of this Privacy Policy as part of the Samsung Service. Separate from such consent, your use or participation in Samsung Service will be construed as your acceptance of the Privacy Policy and of our collection, use, disclosure, transfer, management and storage of your Personal Information as defined and described below. We may, from time to time, transfer or merge any Personal Information collected off-line to our online databases or store off-line information in an electronic format. We may also combine Personal Information we collect online with information available from other sources, including information received from our affiliates, marketing companies, or Advertisers. This Privacy Policy covers all such Personal Information and will remain in full force and effect as long as you are a user of Samsung Service, even if your use of or participation in any particular service, feature, function or promotional activity terminates, expires, ceases, is suspended or deactivated for any reason.

1.INFORMATION THAT WE COLLECT
Personal Information
At various locations on the Samsung Services, such as ID creation, in registration forms, surveys, and polls, we may request that you supply us with personal information, such as your name, mailing address, phone number, email address, home or work telephone number contact preferences, and credit card information, your name, e-mail address, mailing address (hereafter “Personal Information”) . You will know when we are collecting Personal Information, because Samsung attempts to collect Personal Information only when you voluntarily submit it to us through our online forms and questionnaires, SMS text campaigns or through other voluntary offline means. Although you do not have to provide us with any information to use Samsung Service, you may not be able to fully utilize all of Samsung Service if you choose not to provide certain information. If you do choose to give us Personal Information through Samsung Service, we will collect and retain that information in accordance with this Privacy Policy.Samsung takes reasonable steps to ensure that the Personal Information we process is accurate, complete, and current, but we depend on you to update or correct your Personal Information whenever necessary. All users of Samsung Service are required to provide true, current, complete and accurate Personal Information when prompted and we will reject and delete any entry that we believe in good faith to be incorrect, false, falsified, or fraudulent, or inconsistent with or in violation of the Privacy Policy.

Cookies
At times, we may use a feature of your browser to send your computer a “cookie”. Cookies are used by thousands of web sites in order to enhance your web experience. A cookie is a small data file that assigns a unique anonymous number to your browser from a web server and is stored on your computer’s hard drive. Cookies cannot damage or read information stored on your hard drive. Cookies make your web experience more enjoyable by storing passwords and preferences. You can adjust your browser settings to refuse all cookies or to inform you when a cookie is being placed on your hard drive. However, your election not to accept cookies may diminish your experience with the Samsung Service because of additional time needed to repeatedly enter information.
Non-Personal Information
When you use a Samsung Service, we may also collect “non-personal information”. We consider “non-personal information” to be information that, by itself, cannot be used to identify or contact you personally, such as demographic information (education level, profession, zip code, etc.). Non-personal information may also include technical information, such as your IP address and other anonymous data involving your use of Samsung Service. Non-personal information may also include information that you provide us through your use of Samsung Service, such as the terms you enter into the search functions (if any) of Samsung Service. We reserve the right to use or disclose non-personal information pursuant to this Privacy Policy.
2. USE OF INFORMATION WE COLLECT
Our Services
We use your Personal Information to provide you with any services that you may request or require, to communicate with you and to allow you to participate in online surveys. We use aggregated non-personal information about our users to understand our website’s demographics, such as the geographic distribution of our users, the number of users visiting a certain location, a combination of these and/or other demographics. We may also use the personal or non-personal information we collect to analyze how Samsung Service is being used, and to improve the content of Samsung Service, and for marketing and promotional efforts, including direct marketing, so that we or any of our related companies can send you information about products and services which we believe may be of interest to you.
E-mail Communications
If you send us an e-mail with questions or comments, we may use your Personal Information to respond to your questions or comments, and we may save your questions or comments for future reference. You also may be asked to consent to being contacted by e-mail, and to send you (either ourselves or a related company) information about products and services which we believe may be of interest to you. You will have the opportunity to subscribe to an electronic newsletter that will send information about Samsung Service or our advertisers to your e-mail address. However, we will provide you with the option to change your preferences and opt-out of receiving those communications.
3. DISCLOSURE OF INFORMATION TO THIRD PARTIES
Aggregate Information
Except as specifically set forth in this Privacy Policy, we do not share your Personal Information with any non-affiliated third party without your permission. We may disclose aggregate information, such as demographic information, and our statistical analyses to third parties, including advertisers or other business partners. This aggregate information does not include your Personal Information.
Co-Branded Services and Features
Samsung Service may also offer co-branded services and features, such as events and/or promotions that we put together with another company or with our affiliates (“Co-Branded Partner”). Such services and features may be hosted on Samsung Service and/or on our Co-Branded Partner’s website. We may share your Personal Information with our Co-Branded Partner and your voluntary use of, or participation in, a co-branded service or feature means that you opt-in and give your affirmative consent to both Samsung Service and our Co-Branded Partner to collect and use your Personal Information provided during the registration process and/or in connection with the specific co-branded feature or service for the fulfilment of the feature or service and for marketing or administrative purposes. If you wish to opt-out of a Co-Branded Partner’s future use of your Personal Information for marketing purposes, you will need to contact the Co-Branded Partner directly.
Service Providers
We sometimes engage unaffiliated businesses to assist us in providing you with certain services. For example, we may use third parties (including a payment gateway service provider) to provide advertising, marketing and promotional assistance, provide e-mail services, or facilitate sales and our online services. In those instances, we may need to share your Personal Information with them. We require these companies to use your Personal Information only to provide the particular product or service and do not authorize them to use your Personal Information for any other reason.
We sometimes offer promotions in conjunction with a third party sponsor. If you choose to participate in one of those promotions, we may share your information with the sponsor if they need it to send you a product or other special promotion they offer.
Business Transactions Involving Samsung Service

As Samsung Service continues to develop, we may engage in commercial transactions such as buying, selling or combination of such with other businesses. If so, non-personal and Personal Information that we or other businesses have collected will likely be transferred as part of the transaction. If we engage in such a business, we will attempt to ensure that requests made to us regarding e-mail communications will be honoured by relevant third parties.

Third Party Advertisers

We may use third-party advertising companies to deliver specific advertisements to you. These companies would collect non-personal information about your visits to Samsung Service in order to provide advertisements about products and services that may be of interest to you. These companies may also aggregate your non-personal information for use in targeted advertising, marketing research, and other similar purposes. These companies may place their own cookies on your computer. If you want to prevent a third-party advertiser from collecting and using this information, you may visit each third-party advertiser’s website directly and opt-out.

Other Disclosures

We may disclose Personal Information when we are required or requested in good faith to do so by law, court order or other government or law enforcement authority or regulatory agency; to enforce or apply our rights and agreements; or when we believe in good faith that disclosing this information is necessary or advisable, including, for example, to protect the rights, property, or safety of Samsung Service and Samsung, our users, or others.

4. CHILDREN

Samsung Service is not designed for use by children without their parent’s supervision. We ask that anyone under the age of thirteen not submit any Personal Information through a Samsung Service. We do not knowingly collect any Personal Information from children under the age of thirteen (13), and therefore we do not knowingly distribute such information to third parties. If we learn that we have collected the Personal Information of a child under 13 we will take steps to delete the information as soon as possible.

 

5. SECURITY OF THE INFORMATION WE COLLECT

The security of your Personal Information is important to us. We maintain physical, electronic, and procedural safeguards to secure your Personal Information. However, please remember that there is always some risk in transmitting information electronically prior to our collection. The Personal Information we collect is stored within databases that we control. As we deem appropriate, we use security measures consistent with industry standards, such as firewalls and encryption technology, to protect your information. We restrict access to Personal Information to employees, contractors and agents who need to know that information in order to operate, develop or improve our services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.

6.  CHAT ROOMS AND OTHER PUBLIC AREAS

We may offer chat, user reviews, bulletin boards, or other public functions and any posting by you is considered public information available to other users. Any posting is governed by Samsung’s Terms of Use for www.samsungvillage.com.You should take care to not use Personal Information in your screen name or other information that might be publicly available to other users.

 

7.  USER GENERATED CONTENT UPLOAD

Registered users that participate by submitting content to us agree to have certain Personal Information posted on Samsung Service and on any platform on which we operate or provide services, or, if such feature is offered in connection with a Co-Branded Partner, on our Co-Branded Partner’s website in connection with the display of the user’s video. Registered users that upload videos may also be required to submit additional Personal Information.

 

Any submissions that you make to any public areas of the Samsung Service such as bulletin boards (“Public Areas”) will be public and will not be considered Personal Information. We do not control, and are not responsible for, the actions of other users of the Samsung Service with respect to any information you post in Public Areas. In addition, information that you submit to Public Areas may be collected and used by others to send you unsolicited messages and for other purposes.

 

8.  ARCHIVED INFORMATION

We maintain archives of its web logs, database, and other systems and information. Please note that it is possible some of this information may remain archived after we delete the information from its active database. We maintain archives for disaster recovery, legal and other non-marketing purposes.

 

9.  CONTESTS AND SWEEPSTAKES

Registration may not always be required to enter promotions such as contests and sweepstakes on Samsung Service. These may have a separate registration or entry process and may require your submission of Personal Information  such as your first and last name, street address, city, state and zip code, e-mail address, telephone number and date of birth. The entry page and/or fules will provide the specific requirements for the promotion involved. You may also have the opportunity to opt-in to special offers from our advertisers in connection with many of these types of promotions.

 

10. INTERNATIONAL TRANSFER OF INFORMATION

We will transfer and store Personal Information you provide to us via www.samsungvillage.com on servers located in United States. We may also transfer Personal Information we collect from you to the Republic of Korea or to other countries outside of your jurisdiction to our affiliates or to the third parties referred to in this Privacy Policy.  By providing your Personal Information to us, you consent to us transferring your information outside of your jurisdiction.

 

11. ACCURACY OF THE INFORMATION WE COLLECT

Any questions you may have regarding this Privacy Policy, the accuracy of your Personal Information or the use of your Personal Information , or any requests to access your information orthat we correct, update, or remove your information in our databases, should be directed via e-mail to gcgpr@samsung.com, or via regular mail to:

 

Global Communications Group

35F, Samsung Electronics Bldg.

1320-10 Seocho 2 dong, Seocho gu,

Seoul, 137-857, Republic of Korea

 

When we receive formal written complaints at this address, it is Samsung’s policy to contact the complaining user regarding his or her concerns. We will cooperate with the appropriate regulatory authorities, including local data protection authorities, to resolve any complaints regarding the transfer of personal data that cannot be resolved between Samsung and you.

If we receive a request to change your information, we will make reasonable efforts to ensure that all of your Personal Information  stored in databases we actively use to operate Samsung Service will be updated, corrected, changed or deleted, as appropriate, as soon as reasonably practicable.

However, we reserve the right to retain in our archival files any information removed from, or changed in, our active Samsung Service databases. We may retain such information to resolve disputes, troubleshoot problems and enforce our Terms of Use for the Website . In addition, it is not technologically possible to remove each and every record of the information you have provided to us.

This Privacy Policy is effective as of January 12, 2011, and complies with Samsung’s Corporate Privacy Policy.  We reserve the right to change this Privacy Policy at any time, and will post any material changes to this Privacy Policy as soon as they go into effect. Please refer back to this Privacy Policy on a regular basis.

 

12.  ABOUT SAMSUNG GROUP

Each company within the Samsung Group is an independent legal entity. The Samsung Group is not a legal entity. Instead, the Samsung Group is a term to conveniently refer to a group of companies which are tied together by their corporate history. Therefore, please do not mistake the companies by their use of the similar name of Samsung. In particular, no company within the Samsung Group can accept or receive service of process on behalf of another. No company within the Samsung Group is legally liable for another unless specifically agreed to in writing to assume such liabilities. The Website does not establish any nexus between any of the companies within the Samsung Group such that you can assume that they can be sued jointly or severally on behalf of another.